From the category archives:

How To Promote Your Business

Social Media Is NOT A Fad: Social Media Statistics & Tips

Social Media Is NOT A Fad – It’s Where YOUR Customers And Prospects Want To Connect & Engage Did you know that only 18% of traditional TV campaigns generate a positive ROI.   It’s no wonder considering that 90% of people skip TV ads using their TiVo/DVR.   Reportedly, 24 of the 25 largest newspapers are reeling [...]

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How To Rank High In Google Using Social Media

There’s a lot of buzz about social media marketing and how it can help you build your network, generate leads and strengthen your personal and business relationships. Now Google has taken another step toward integrating social media in their search results via “Social Search”! Social Search enables Google account users (who are signed in to [...]

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New Blog Launched: How To Use Facebook For Business

I recently started a separate niche blog for everything Facebook.  It will specifically cover How To Use Facebook For Business.  Check out my new blog where I’ll be posting lots of how-to tips and info on Facebook features, news, policies, privacy and everything else that will affect how you use Facebook for business.  I’ll also [...]

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How To Advertise Your Business On Social Networking Sites

I frequently hear, “how do I advertise my business using social networking sites?”.  The short answer is, “you don’t!” (Unless you purchase pay-per-click or pay-per-impression ads from the site itself.) Social networking sites are for networking and engaging your visitors, customers and prospects.  Your friends, fans, followers, connections, etc…do not want to see a constant [...]

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Facebook Fan Page: Why You Need One!

Facebook created the Fan Page feature so users could promote their businesses on Facebook while keeping their personal posts separate. The ultimate goal of a Facebook Fan Page is to: provide exposure for your business, association or charitable organization create a dialogue with fans (answer questions that they post, etc…) thus showing your expertise generate [...]

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EBOOK Just Released: “How To Promote Your Business On Facebook”

How To Promote Your Business on Facebook…Without Alienating Your Friends! It’s finally here, after many weeks of work…my ebook has officially been released.  And it’s unlike any Facebook ebook you’ve ever seen. This 65+ page e-book covers not only how to use Facebook, but more importantly how to use it efficiently and productively so you [...]

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Is Your Facebook Fan Page Like A Taco Shell With No Meat?

I’ve seen numerous Fan Pages on Facebook that have no meat…no content.  Nothing on the Fan Page Wall, virtually nothing on the Info Tab, no photos, no videos, no imported blog…nothing! Well then, why would someone become a Fan of your page? The only reason I can think of is because they already know you [...]

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Winning Customers With Great Web Content

Web content is anything on the web whether it be on your blog, your website, on social networking sites or anywhere else you add or post information.  It can include text, photos, videos, slide shows, audio files, polls, links, etc… Providing useful, informative, interesting or inspiring content is critical to successfully promoting your small business [...]

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Why You Need a Business Blog

I am frequently asked, “what is a blog?” and “why should I have one?” A blog is basically a journal on the internet where you share thoughts, ideas, information, videos, photos, etc…  What you are reading right now is a single blog post that is on my blog.  Blogs are extremely important for a business [...]

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10 Questions to Answer Before You Start a Blog

There is an ever increasing number of blogs that are started and then abandoned within a very short time frame.  This is typically because the company or person that started the blog didn’t have a blogging plan and/or they didn’t have a passion for the blog’s main focus. Before you start a business blog, you [...]

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